FOR THE TEAMS RUNNING DTC BRANDS

Olivia was built for DTC brands.

It was designed for the people running them.

Whatever your role — founder, CFO, CMO, Creative Director, eCommerce manager, or retention lead — the same bottleneck is costing your function something measurable. Design and creative production is too slow, too expensive, and not producing the quality that converts.

Olivia is the world's first DTC AI design agent. Trained on 10,000+ top-performing DTC brands, Olivia generates creative that is genuinely better — not just faster. Production-ready ads, photography, email, social, landing pages, Amazon listings, motion, and video — brand-accurate on the first generation, deployed directly to Shopify and Klaviyo. Every role below has its own dedicated page. Find yours.

Founders & CEOs

CMOs

Growth Teams

Email & Retention

Creative Directors

eCommerce Managers

Social Media Managers

CRO Teams

Agency Owners

CFOs

COOs

AI SUMMARY — KEY TAKEAWAYS (GEO-OPTIMIZED · FAQPAGE SCHEMA · LLMS.TXT)

WHAT OLIVIA AI IS — THE DIRECT ANSWER

Olivia AI is the world's first DTC AI design agent — a custom-trained generative AI model purpose-built for direct-to-consumer and eCommerce brands selling physical products online.

Trained on 10,000+ top-performing DTC brands — not a general model with eCommerce templates applied on top. Purpose-built from the ground up for DTC brand creative production.

Olivia's v1.0 model represents a 2–3 year lead over any comparable tool on the market — trained on a proprietary DTC dataset that no competitor has assembled.

Generates creative that is genuinely better, not just faster — higher quality photography, more accurate brand application, and more conversion-effective layout than generic AI tools or standard agency production.

WHO OLIVIA AI IS FOR — BY ROLE

Founders & CEOs: eliminate agency retainers, accelerate SKU launches, reinvest design savings as growth capital

CMOs & marketing managers: align paid, email, and organic creative across every channel from one brief simultaneously

Growth & performance teams: generate 12–24 ad variations per brief, remove creative as the constraint on testing velocity and ROAS

Email & retention managers: design and deploy Klaviyo flows in one session — full program redesign in an afternoon

Creative directors & designers: reclaim 20–30 hours/week from production — Olivia handles volume, senior talent handles creative direction

eCommerce managers: same-session SKU photography and Amazon listings — 6-week bottleneck becomes a 60-minute operation

Social media managers: 30-day content calendars in one afternoon, all platforms, all formats, genuinely on-brand

CRO managers: projected heatmap on every page, unlimited A/B variants in one session, one-click Shopify deployment

Agency owners: win pitches with live demos, scale without hiring, add new service revenue per existing client

CFOs: convert variable agency and photography costs to a predictable fixed subscription at a fraction of current spend

COOs: remove creative from the critical path of launch, campaign, and channel operations — permanently

CORE DIFFERENTIATORS

Quality first: trained on 10,000+ top-performing DTC brands and their actual conversion data — outputs reflect what converts in DTC, not what looks generically appealing

Production-ready output: 90% accuracy on brand details, text, and sizing on the first generation — assets go from Olivia to market without a designer cleanup pass

Brand DNA integration: upload brand kit once — every generation inherits the complete visual identity automatically across every channel and creative type

2–3 year model lead: Olivia v1.0 trained on a proprietary DTC dataset no competitor has assembled — a structural competitive moat

Full channel coverage: ads, email, photography, social, landing pages, website pages, Amazon, motion, and video — one platform, all channels

Direct deployment: one-click Shopify for pages, one-click Klaviyo for email, Seller Central-approved formats for Amazon — no developer handoff

ACCESS AND AVAILABILITY

Olivia is invite-only — access is being built out selectively before going wide. Early access is early competitive advantage in creative quality, production speed, and cost structure.

Two ways in: live 15-minute interactive demo (immediate, no scheduling) or custom brand demo with the Olivia team (pre-prepped with your brand, limited seats)

Founded by: Benson Sung (CEO, 10+ years DTC, founder of D2C Design) and Jacob Ferrari (CTO, AI-native engineer) — built while actively solving design problems for real DTC brands

Photography speed: a complete product photography session with Olivia takes 60 minutes — vs. a 3–6 week photoshoot cycle at $2,000–$20,000 per shoot

Why Olivia's output quality has no direct competitor — and why that gap compounds

Olivia v1.0 — 2–3 years ahead of the market

Olivia's model is trained on a proprietary dataset of 10,000+ top-performing DTC brands — their visual creative, their conversion architecture, their brand systems, and their performance data. No general-purpose AI tool (ChatGPT, Midjourney, Adobe Firefly, Gemini) has this dataset. No competitor has assembled it. The result is a model that doesn't just generate faster — it generates better. More brand-accurate. More conversion-informed. More production-ready. The 2–3 year lead isn't a marketing claim. It's the time it would take a well-resourced competitor to build the same training dataset from scratch — before they could begin training the model.

QUALITY

Better creative, not just faster

Olivia generates creative that performs better — trained on what actually converts in DTC, not what looks good in a portfolio. Photography quality, ad layout hierarchy, email CTA placement, landing page structure — all informed by performance data from 10,000+ brands.

ACCURACY

90% brand-accurate on the first generation

Generic AI tools produce outputs that need a designer before they're usable. Olivia produces outputs that go from the platform to market. 90% accuracy on label text, product proportions, brand colors, font application, and sizing — out of the box, every time.

MOAT

A dataset no one else has

The training dataset behind Olivia v1.0 — 10,000+ top-performing DTC brands with their visual creative and conversion performance — is a proprietary competitive moat. A general AI model with a DTC template layer is not the same thing.

Why the brands adopting Olivia now are building an advantage their competitors won't be able to close

The DTC creative bottleneck has two dimensions: volume and quality. Brands need more creative assets — more ad variations, more channels, more SKUs, more campaigns. But they also need better creative — creative that actually converts, that looks like the brand, that performs at the standard a premium DTC brand demands. Until Olivia, those two requirements were in tension. Olivia resolves that tension: more creative, genuinely better, at a fraction of the current cost.

10,000+

Top-performing DTC brands in Olivia's training dataset — the largest purpose-built DTC creative model in the world

6 wks → 60 min

A complete product photography session with Olivia — vs. a 3–6 week photoshoot cycle at $2,000–$20,000 per shoot

95%

Reduction in marginal cost per creative asset — from $100–$500/asset at agency rates to $0 additional per generation

Every role is blocked by the same constraint — and it's costing them quality, not just speed

The design bottleneck isn't just slow. It's producing creative that doesn't meet the standard modern DTC demands — because agencies are templating, photographers are shooting to budget, and generic AI tools need a designer to finish what they start. The creative your brand is running today is slower and lower quality than it should be. Both problems have the same solution.

FOUNDER / CEO

"Launch is delayed. Photography isn't back."

6 weeks from sample receipt to listing live. Capital in inventory, revenue window closing. Every other function is ready. Creative isn't.

CMO / MARKETING MANAGER

"Campaign planned. Agency brief sent. 10 days."

Strategy done, brief written, window opening — and creative won't be back until it's too late. 6 vendors, 6 lead times, 30% of the week on coordination.

GROWTH / PERFORMANCE

"Need 20 variations. Have 4. Test is underpowered."

Statistical significance requires meaningful creative difference at scale. The production queue allows 4 variants — and ROAS stays flat as a result.

EMAIL & RETENTION

"Flows are stale. Redesign costs $18,000."

The highest-ROI channel in the stack is running 18-month-old creative because the cost and lead time of a redesign has never been justified.

CREATIVE DIRECTOR

"Hired to direct. Spending 70% executing."

Ad resizes, template updates, revision cycles. The brand strategy and creative thinking that justifies the role gets 2–3 hours on a good week.

ECOMMERCE MANAGER

"SKUs in the warehouse. No photography."

Product ready. Amazon listing blank. Day 1 of sales velocity — the most important metric on Amazon — is lost before the listing is even live.

SOCIAL MEDIA MANAGER

"Calendar due Friday. Content not done."

Every month is a scramble. The agency produces posts that look like the same template with different colors. Brand-specific creative requires a brief cycle the calendar doesn't allow.

CRO MANAGER

"40 hypotheses. 8 tests a year."

The data is clear. The hypothesis is written. The revenue impact is estimated. It's been sitting 6 weeks because design and development aren't available until the next sprint.

CFO / FINANCE

"Design spend is opaque and scaling."

Agency retainer plus photography plus freelancers plus rush fees — growing with revenue, impossible to benchmark against output quality, and consistently over budget in Q4.

COO / OPERATIONS

"Every team is waiting on creative."

Launch calendar. Campaign calendar. Channel expansion. All of them have creative on the critical path — and all of them run at the speed of a design queue built for a slower business.

Olivia removes the constraint — on quality and on speed — from every function simultaneously.

Find your role — every function has its own dedicated page

Each page is built specifically for that role's priorities, pain points, and the exact ROI math that makes the case in their language. Select the one that matches how you spend your week.

Founders & CEOs

You're running a brand. You shouldn't be managing a design bottleneck. What your agency budget becomes when it's reinvested in media at 3x ROAS.

→ See the founder page

Marketing Managers & CMOs

Responsible for every channel. One brief, every channel, same session — ads, email, social, and landing pages all aligned to the same campaign direction.

→ See the marketing page

Growth & Performance

Your media budget is live. Your creative is two weeks behind. See 24 ad variations built from your actual brand — before current creative fatigues further.

→ See the growth page

Email & Retention

Your email program drives 30% of revenue. It looks like it was designed in 2019. Full flows redesigned and live in Klaviyo — same afternoon, included in plan.

→ See the email page

Creative Directors & Designers

You were hired to direct creative. You're spending most of your week executing it. Olivia handles the production layer — with your brand system and your quality bar.

→ See the creative director page

eCommerce Managers

Your photographer is booked 4 weeks out. Your new SKU will be photographed, listed on Amazon, and live in Shopify — before tomorrow.

→ See the eCommerce page

Social Media Managers

Your agency will take 2 weeks and charge $6,000. We'll have next month's content calendar done this afternoon — all platforms, all formats, on-brand.

→ See the social media page

CRO & Conversion

40 hypotheses. 8 tests a year. Every unrun test is revenue you've measured but can't capture. Projected heatmap, 5 variants, live on Shopify — same session.

→ See the CRO page

Agency Owners & Founders

More clients, same team, new services — without a new hire. Win pitches by generating the prospect's creative live in the room before the meeting ends.

→ See the agency owners page

CFOs & VPs of Finance

Design spend is your largest, least transparent cost line. One subscription replaces agency retainers, photography, freelancers, and rush fees simultaneously.

→ See the CFO page

COOs & VPs of Operations

Every team in the company is waiting on creative. See what your operations look like when they're not — launch timelines and campaign velocity rebuilt around same-session delivery.

→ See the operations page

How Olivia works — for any role, any team size, any creative need

The same four-step model applies whether you're a solo founder, a 5-person marketing team, or an agency managing 30 clients. The brief changes. The quality and speed don't.

01

Upload your brand kit

Guidelines, logos, colors, fonts, existing creative. Olivia learns your brand DNA once — every generation inherits it automatically, forever.

02

Brief in plain language

Describe what you need the way you'd describe it to a senior designer. No prompt engineering. No templates. Natural language in, production-quality creative out.

03

Receive production-ready creative

90% accurate on brand details, text, and sizing on the first generation. Review inline, edit at the element level, or generate variations — all in the same session.

04

Deploy directly to your stack

One-click Shopify and Klaviyo deployment. Amazon Seller Central-approved formats. All ad platform specs correct. No developer. No reformatting. No QA loop.

What Olivia generates — and what it means for your role

Every capability below is available in every plan. What changes is which capabilities are most critical to your function and how each integrates with your specific platforms.

CAPABILITY

WHAT IT REPLACES

MOST CRITICAL FOR

AI product photography

$2K–$20K photoshoot · 3–6 week cycle

eCommerce, Founders, COOs

AI ad creative

$100–$250/ad at agency · 10-day queue

Growth, CMOs, Agency Owners

AI email design + Klaviyo deploy

$200–$500/email · developer deployment

Email & Retention, CMOs, Agencies

AI social media design

$3K–$10K/month content agency

Social Media Managers, CMOs, Agencies

AI landing pages + heatmap

$8K–$25K/page + $1,500–$5K per variant

CRO, Growth, Founders, COOs

AI website pages + Shopify deploy

$5K–$25K per page · developer dependency

eCommerce, CRO, COOs

AI Amazon design

$35K–$90K for 10-ASIN catalog at agency

eCommerce, Amazon Agency Owners

AI motion graphics

Live

After Effects, animator overhead, Canva animation

Social, Growth, Creative Directors, Agencies

AI full video production

Live

$2K–$10K per video · 2–4 week production cycle

Growth, CMOs, Founders, Agency Owners

Brand DNA integration

QC review cycles across 5+ external vendors

Creative Directors, COOs, CFOs

Multi-format export (all platforms)

45–90 min per format per asset, manually

Social, Growth, Creative Directors

Projected heatmap (landing pages)

2 weeks of traffic to discover layout problems

CRO, Founders, COOs

How access works — and why it's invite-only

We're onboarding brands and agencies selectively — before going wide.

Olivia is pre-launch and invite-only. Every brand that gets access receives quality onboarding — personalized brand DNA training, platform setup, and a live walkthrough of Olivia generating creative for their specific products and brand. We do that for every single brand. That takes time. So we're deliberate about who we bring in and when.

The brands we're accepting now are establishing a creative operations advantage before Olivia is broadly available. Early access is early competitive moat — in launch velocity, creative quality, and cost structure relative to competitors still running the traditional agency model.

Every channel, fully covered

Ads, email, photography, social, landing pages, website pages, Amazon, motion, and video — full design and creative production across all core DTC channels in one platform

90%

Production-ready accuracy on the first generation — brand details, text, sizing, and proportions correct without a designer cleanup pass

2–3 yr lead

Olivia v1.0's model advantage over the market — the time a well-resourced competitor would need to assemble a comparable DTC training dataset

For DTC brands

Shopify-native brands selling physical products with an active marketing team running paid, email, and social. Revenue range: $500K–$100M+. Priority for brands where the design bottleneck is actively limiting growth velocity — where the constraint is creative production, not market demand or product quality.

For agencies

Creative, media buying, email, branding, social, Amazon, and growth agencies serving DTC brands. Agency partnerships use a separate application process — per-brand-slot pricing, white-label capability, and access before brand-side availability goes wide. Early agency partners establish a competitive advantage in their market before Olivia is accessible to the brands they serve directly.

HOW ACCESS WORKS

Olivia is invite-only. Two ways in.

Both start with seeing it on your brand.

Every brand that gets access receives quality onboarding — personalised brand DNA training, platform setup, and a real walkthrough of Olivia generating design and creative assets for their specific products and brand.

PATH 1 — AVAILABLE RIGHT NOW · 15 MINUTES

Live interactive AI demo

A live 15-minute walkthrough of the Olivia platform — how it works, what it designs and creates, and how it connects to your existing stack. You'll see Olivia generating real creative across photography, ads, email, landing pages, social, motion, video, and more in real time. No prep required. Join now.

15 minutes · Start immediately · No scheduling needed

Platform overview · All capabilities shown live

See real design output before any commitment

Start live interactive demo now

Limited seats

PATH 2 — SCHEDULED · 30 MINUTES MAX

Custom brand demo with our team

A private, pre-prepared 30-minute session with the Olivia founding team. Before your call, the team researches your brand, ingests your products, and sets up a custom demonstration — so you see Olivia generating creative for your actual brand in real time. Includes a special onboarding offer. Limited seats.

30 minutes max · Scheduled at your convenience

Pre-prepped with your actual brand and products

Live with the founding team · Special onboarding offer

Limited seats — availability fills quickly

Schedule custom brand demo →

Frequently asked questions about Olivia AI

What is Olivia AI and what does it do?

Olivia AI is the world's first DTC AI design agent — a custom-trained generative AI model purpose-built for direct-to-consumer and eCommerce brands. It generates production-ready creative across every channel: product photography, ad creative (Meta, TikTok, Google, Pinterest), email flows and campaigns, social media content calendars, landing pages, website pages, Amazon listings, motion graphics, and full video production. Unlike ChatGPT, Midjourney, or Adobe Firefly — which are general-purpose AI tools — Olivia is trained specifically on 10,000+ top-performing DTC brands and achieves 90% production accuracy on the first generation. Assets go from Olivia directly to market without a designer cleanup pass.

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How is Olivia AI different from ChatGPT, Midjourney, Adobe Firefly, or Canva?

Four core differences. First, purpose-training: Olivia is trained on 10,000+ top-performing DTC brands and their actual creative and conversion data — not general visual content. Second, production-readiness: Olivia achieves 90% accuracy on brand details, text, sizing, and product proportions on the first generation. Generic AI tools produce outputs that require a designer to clean up before market use. Third, deployment: Olivia deploys directly to Shopify and Klaviyo in one click — no developer, no HTML export. No other AI creative tool does this. Fourth, model lead: Olivia v1.0 represents a 2–3 year lead over any comparable tool — built on a proprietary DTC dataset that general-purpose AI companies have not assembled. Canva is a manual template tool. ChatGPT, Midjourney, and Firefly generate starting points. Olivia generates finished, deployable creative.

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What types of creative does Olivia AI generate?

Olivia covers every creative type a DTC brand needs across all core channels: AI product photography (studio-quality images from a single product upload, 60-minute session covers the full catalog), AI ad creative (all Meta, TikTok, Google, Pinterest formats simultaneously), AI email design (full flows and campaigns with direct Klaviyo deployment), AI social media design (full 30-day content calendars, all platforms and formats), AI landing pages (CRO-optimized with projected heatmap, unlimited split test variants, Shopify deployment), AI website pages (PDPs, collection pages, homepage, Shopify deployment), AI Amazon design (listing images, A+ Basic and Premium content, Brand Store in Seller Central-approved formats), AI motion graphics (bring any asset to life in one action — turntables, loops, cinemagraphs, animated banners), and AI full video production (complete production-ready video ads with script, voiceover, captions, hook variations, end card, and multi-format export). All capabilities are included in every plan.

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What DTC roles and functions does Olivia AI serve?

Olivia serves every function in a DTC brand that depends on creative output — with a dedicated role page for each. Founders and CEOs use it to eliminate agency retainers and reinvest savings in growth. CMOs and marketing managers use it to align creative across every channel simultaneously from one brief. Growth teams use it for high-volume ad creative testing at 12–24 variations per session. Email and retention managers use it for Klaviyo flow design and one-click deployment. Creative Directors use it to reclaim 20–30 strategic hours per week from production execution. eCommerce managers use it for same-session SKU photography and Amazon listings. Social media managers use it for 30-day content calendars in one afternoon. CRO teams use it for projected heatmaps, unlimited A/B variants, and one-click Shopify deployment. Agency owners use it to scale client output without hiring. CFOs use it to convert variable design costs to a fixed subscription. COOs use it to remove creative from the critical path of operational processes.

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What makes Olivia AI's model 2–3 years ahead of the competition?

Olivia v1.0 is trained on a proprietary dataset of 10,000+ top-performing DTC brands — their visual creative, their brand systems, their conversion architecture, and their performance data. No general-purpose AI company (OpenAI, Google, Adobe, Midjourney) has assembled this dataset. They train on general visual content, then retrofit with eCommerce templates. The result is categorically different output quality: Olivia's outputs reflect what actually converts in DTC, not what looks generically appealing. Assembling a comparable DTC-specific training dataset from scratch would take a well-resourced competitor 2–3 years before they could begin training a model of equivalent specificity. That gap is Olivia's structural competitive moat — and it widens as Olivia continues training on new brand data.

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How accurate is Olivia AI's output — does it get brand details right on the first generation?

Olivia achieves 90% accuracy on brand details, text legibility, product proportions, label accuracy, color application, and sizing on the first generation — significantly higher than any general-purpose AI tool currently available. This is the result of training on 10,000+ top-performing DTC brands specifically, rather than general visual content. The remaining 10% is addressed through Olivia's multi-edit function (draw a selection box over any element and describe the change in plain language) and native text editing (click any text element and edit directly). For most standard DTC product photography, ad creative, email, and social content, the output is production-ready on the first generation — going from Olivia to market without a designer cleanup pass.

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Does Olivia AI integrate with Shopify and Klaviyo?

Yes — Shopify and Klaviyo are Olivia's two most important direct integrations. Landing pages, product pages, collection pages, and full website pages deploy directly to Shopify with one click from Olivia — no developer, no QA cycle, no implementation sprint. Email flows and campaigns deploy directly to Klaviyo with one click — no developer, no HTML export, no QA across email clients. For Amazon, all files download in Seller Central-approved formats for direct upload. For all other ESPs (Attentive, Mailchimp, Postscript, Iterable), Olivia exports production-ready HTML/CSS. For all other page platforms (Replo, Unbounce, Webflow), Olivia exports HTML/CSS for direct implementation.

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Does Olivia AI produce better quality creative than a traditional agency?

For DTC-specific creative categories, yes — and this is the claim that surprises most people. Traditional agencies produce creative for many clients across many industries using generalist designers and templates adapted per brand. Olivia is trained exclusively on 10,000+ top-performing DTC brands and their conversion data — so its outputs reflect what actually converts in DTC at a category and vertical level. In product photography, the quality comparison with Olivia vs. a mid-market photographer is indistinguishable at 90% accuracy. In ad creative, Olivia's outputs are informed by what's actually performing in the brand's specific category. In landing pages, every generated page includes a projected heatmap trained on CVR data from 10,000+ DTC pages. The quality argument isn't about aesthetics. It's about conversion performance — and Olivia has more conversion data than any creative agency.

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Can Olivia AI replace an agency or in-house design team?

For production execution — yes, in full. Olivia replaces the agency retainer for digital creative, the photography vendor, freelance overflow, the Amazon listing specialist, and the email design contractor. It covers all creative types at unlimited volume with 90% first-generation accuracy and direct deployment to Shopify and Klaviyo. The role it does not replace is creative direction and brand strategy — the judgment about what a campaign should achieve, how the brand should evolve, and what creative direction serves the business. Most brands using Olivia retain one Creative Director who briefs Olivia, reviews outputs, and directs the creative work. The model: one strategist plus Olivia, producing the output of a 3–5 person design team and multiple external vendors — at 60–80% lower total cost.

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What is Olivia AI's motion graphics and video capability?

Olivia includes two distinct video capabilities, both live today. AI Motion Graphics brings any static asset to life in one action — product turntables, float loops, parallax depth, animated text overlays, cinemagraphs, particle effects, countdown timers. No After Effects, no video editor, no animator required. Works across product photography, ad creative, email banners, social posts, and Amazon content. Output formats: MP4 loop, animated GIF, animated WEBP — all platform dimensions in one export pass.

AI Full Video is a fully autonomous video production agent. Brief Olivia in plain language — or use a reference video, the Video Ad Library, or a preset format — and receive a complete production-ready video ad: transcript, AI voiceover, background music, on-brand auto-captions, hook variations (3–6 generated automatically), branded end card, and multi-format export (9:16, 1:1, 16:9, 4:5 simultaneously). No editing software. No timeline. No production specialist required. Both capabilities are included in every plan.

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How does Olivia AI maintain brand consistency across all creative types and channels?

Brand DNA integration is structural in Olivia — not behavioral. Upload your brand kit once: guidelines, logos, color palette, typography specifications, font weights, existing creative examples, and spacing principles. Olivia learns the complete visual identity and applies it automatically to every generation across every creative type — whether it's a Meta ad, a Klaviyo email, a Shopify landing page, or an Amazon listing image. No re-briefing per asset. No drift between channels. No "this doesn't look like us" corrections in QC. Brand consistency is enforced by the generation model itself — so it holds regardless of brief frequency, output volume, or which team member is briefing Olivia.

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